Volkswagen India began production of its much anticipated mid-sized sedan, the Volkswagen Vento at its plant in Chakan near Pune. Vento is the first car from the Volkswagen brand which has been designed keeping in mind the special needs of Indian customers and will be exclusively manufactured in India. The time-frame leading up to the official start of production of the Volkswagen Vento is unusual as it is only a year since the Volkswagen plant at Chakan started production.
Volkswagen aims to achieve a market share of eight to ten percent in the next four to six years with the three Volkswagen Group brands, Audi, Skoda and Volkswagen through ambitious plans for India. The Vento is the 18th model from the Volkswagen Group in India of which 3 are fully produced (in Pune) and 8 are assembled (in Aurangabad).
Vento is a complete made in India car with the longest wheel-base in the premium mid-size sedan segment making it exceedingly comfortable for the rear-seated passengers- a need for most Indian customers in this segment.
After launching its compact car Polo in February this year, the Vento is Volkswagen’s second car targeting the mass market. It will be positioned at the upper-end of the country’s mid-sized sedan segment. With the introduction of the Vento, Volkswagen will now offer cars to suit the needs of all kinds of customers in India.
