Nissan Motor India plans to launch a total of nine models by 2012 in India. Nissan is targeting sales of 100,000 units a year by 2013 with over 100 dealerships.
Of the nine models five will be made in India while four will be imported. The next big launch from Nissan is the diesel Micra followed by a sedan based on the same platform in 2011. Nissan also plans to launch a MPV based on the Micra platform.
Kiminobu Tokuyama, Managing Director and CEO, said “our product launch plan to India is aggressive, as we have planned to line-up nine models by 2012, of which five models will be produced in India and four models will be the imports from Japan”
Nissan was also mulling the option of assembling the Teana and X-Trial via the CKD route which will help the company price its products competitively. Nissan may launch the Murano SUV in India as a completely build-up unit (CBU).
The company had sold 2,110 units of the Micra, in 45 days since its sales started on June 15th, 2010, and the order book had been progressively getting fatter with around 4,000 bookings having been received so far.
