Mercedes Benz has overtaken BMW in the race for the top spot in the Indian luxury car segment in the first seven months of the year with a massive 79.31 per cent jump in sales.
Mercedes Benz, which was overthrown by BMW in 2009 from its numero uno position, sold a total of 2,921 units in the January-July period, as against 1,629 units in the same period last year, as per data released by Society of Indian Automobile Manufacturers. BMW on the other hand sold a total of 2,718 units in the seven-month period compared to 2008 units in the same period last year, a growth of 35.35 per cent.
In 2009, BMW emerged as the top luxury car maker in India with a jump of 33.78 per cent at 3,619 units in 2009. It had sold 2,705 units in 2008. Mercedes on the other hand sold 3,247 units in 2009 against 3,625 units in 2008, a decline of 10.42 per cent
Another German firm, Audi is also gradually increasing its strength in the segment, selling 1,535 units in the January-July period, as against 981 units in the comparable period last year, a growth of 56.47 per cent.
BMW will roll its X1 SUV by year end, and expects big sales from this car.
Source: ET
