Luxury car maker Mercedes Benz has opened its largest workshop in India at suburban Andheri in Mumbai. Incidentally this workshop happens to be the largest not only by Mercedes but by any car manufacturer in India.
The new workshop has 54 dedicated bays managed by 155 service personnel and is spread over an area of 1,00,000 sq ft. 159 customer service executives are also employed to ensure hassle free service to the esteemed Mercedes Benz customers.
This facility is built with an investment of 52 Crore Rs and is managed by Mercedes Benz dealer, Auto hanger.
Speaking at the inauguration of the new facility, Mr Peter Honegg, MD and CEO of Mercedes Benz India said “Going forward, 0ur world-class servicing standards will be the key differentiator and Mercedes-Benz will continue to create new benchmarks. We have been strategically expanding our network in India and this new workshop is yet another step to move closer to the customers.”
The three pointed star car maker is feeling the heat from the rivals such as BMW, Volvo, JLR and Audi and has been dethroned from the Numero Uno position in India by BMW.
Inorder to regain the lost ground Mercedes Benz has expanded its reach by opening new showrooms and launching slew of new models. Mercedes has also ensured that its cars appeal to larger audience specially the younger generation by giving its cars a youthful look.
In addition it has also previewed its small car, The B-class model which will mark the opening of a new premium small car segment in India. Impressive isn’t it? Are bright days in store for Mercedes in the near future? Only time will tell.
