Maruti Suzuki has launched @Buzz limited edition of the Ritz hatchback. India’s largest carmaker has been facing a sales slump and in order to create some excitement the company has launched this new variant.
The Ritz @Buzz limited edition comes with 12 new features. On the outside the car gets a stylish body graphics which flow from the rear to the front with a @Buzz decal, bumper protection and mud flaps.
On the inside the Ritz @Buzz is offered with door sills, branded art leather seat covers in the limited edition ‘Ritz @buzZ’, Nippon audio system with Bluetooth & USB, reverse parking with the Assistive Rear Parking Sensors, rear-parcel tray, steering wheel cover, door and door mats which complete the package.
The features are more of aftermarket fitment and can be added at the dealer end. The @Buzz edition is offered only on the LXi, LDi, VXi and VDi trims and will be available on the top end ZXi/ZDi trims.
The @Buzz edition package is priced at Rs. 17,990 over the normal variants.
The Ritz hatch sales have been seeing a downfall and are finding very few takers compared to its best sellers the Wagon R and Swift.
Maruti Suzuki is looking at possibilities to increase sales and recently launched the Ertiga CNG edition followed by Alto Vxi new variant.