Hyundai Motor India (HMIL), India’s second largest car manufacturer, reached another milestone with its 300th dealership starting operations in Karur, Tamil Nadu. This expansion drive further strengthens Hyundai’s commitment to its customers by bringing its world class products closer to its ever increasing consumer base. Starting with 59 state-of-the-art world class dealerships in 1998, the company has set an aggressive target to increase the dealership network to 320 by the end of 2010.
In addition to its 300 dealerships, Hyundai has an additional network of 112 sales outlets along with 130 Hyundai Advantage dealers which is the company’s pre-owned car business. All these combined together gives Hyundai unmatched access to customers with 542 touch points in 290 cities across the country. HMIL further plans to increase this sales network strength to 610 by the end of this year.
Speaking on the expansion drive, H. W. Park, MD & CEO, HMIL, said, “With a growing customer base and increase in our product portfolio we need to access more and more customers and to achieve this we set up an aggressive program to increase our sales and service network. We will continue with this expansion plan to reach out to new markets catering to the ever increasing demand for our products.”