Honda has just cracked the code right. A price cut of the city followed by corrected price Jazz and the result is Honda sales up by 25%.
The City sales have almost touched 6000 units, a few more 100o units and the car will enter the top ten sales chart. Honda does not really a diesel which has clearly show by sales this month. What it needed was a price correction.
The Jazz not shown a huge jump in sales mainly due to production issues which is limited as of now. But we feel in coming months the sales will surely jump 4 digits.
The Brio is the next big launch which will see Honda enter the real competition. Well that will surely help the company see a larger share of the market.
Official Press release
Honda Siel Cars India (HSCI), leading manufacturer of premium cars in India, registered an impressive growth of 25% in August 2011. The company reported a robust 6,907 units in sales for the month of August 2011 as against 5,518 units in August 2010 making it the highest ever for the month.
This remarkable growth in sales is fuelled by the sales of Honda City. The company sold 5,819 units of the Honda City in August 2011 registering 35% growth from the 4,251 units sold in August 2010.
Model wise break-up: Jazz: 600; City: 5819, Civic: 330; Accord: 132, CR-V: 26
