Renault India, announced a price increase across its range of products. The company sells five models in India starting with the hatchback Pulse, mid-size sedan Scala, Duster SUV, Fluence and the Koleos.
The price increase will be up to 1.5% across the range and will be effective from January 1, 2013.
Renault India in a short span of less than 18 months since it launched the first car in June, 2011 has set up an impressive dealership network of 75 dealers across the country and in the process of adding more before the year closes. It is also the first manufacturer in the country to offer a full range of products to its customers is such a short period of time.
Commenting on the price increase Sumit Sawhney, Executive Director, Sales & Marketing said “we have to follow suit with the rest of the industry as input costs have gone up tremendously. We tried to absorb the increase as much as possible but now we are forced to pass on some of the burden to our customers as high input cost coupled with high inflation are all eating in to our bottom line. But at the same time we have tried our best to keep it at a level where it should not impact demand and we are sure that customers would still see a lot of value in our products.”
