Harley-Davidson showcased its might at the 2012 Auto Expo. The company had the stall bang opposite India’s number one two-wheeler maker Hero MotoCorp.
The American motorcycle maker showcased new and upcoming models, besides a display of some of the finest modified Harleys, which certainly stealed the show.
The new models which will hit the Indian roads include Fat Boy and a the 2012 range.
Harley-Davidson® India showcased five customized motorcycles from its 2012 line-up at the Delhi Auto Expo, bringing alive its core differentiation that ‘no two Harley-Davidsons are the same.’ Customization forms an integral element of Harley-Davidson’s brand lifestyle and culture, offering owners and enthusiasts an opportunity to create unique machines that truly reflect their individual personalities and sense of style.
“At Harley-Davidson, we are passionate about personalization and self-expression, and are extremely excited to share examples of the kind of customization available across all our motorcycle families. We appreciate each rider’s unique style and offer them a range of over 5,000 Genuine Motor Parts and AccessoriesTM to tailor the form, fit and aesthetics of their motorcycles – creating a special bond between them and their bikes,” said Anoop Prakash, Managing Director, Harley-Davidson India.
Each of the five soul stirring motorcycles, designed and accessorized by the Harley-Davidson India team, demonstrate the variety of personalization options available to Harley owners. They were unveiled amidst much cheering from the crowd and members of the Delhi Harley Owners Group®, who rode in on their own bikes to demonstrate their support and passion for the brand.
“While the initial adopters of Harley-Davidson in India have started experimenting with their look, sound and feel of their bikes, this is our call to every enthusiast to come forward and design the bike of their dreams,” Prakash added.
Harley-Davidson is the global leader in cruising and touring motorcycles and ranks as one of the strongest brands in the world, with motorcycle sales now in more than 70 countries.
Harley-Davidson India commenced operations in August 2009 and appointed the first dealership in July 2010. The Company currently offers 15 models in its motorcycle line-up in India, available through its 7 authorized dealerships. For more information, visit the Harley-Davidson India web site at www.harley-davidson.in
Image Gallery of the Harley-Davidson bikes at 2012 Auto Expo
Harley Davidson Fat Boy at Auto Expo
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Harley Davidson Fat Boy Special at Auto Expo
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Harley Davidson Night Rod Special at Auto Expo
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Harley Davidson Street Bob at Auto Expo
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Harley Davidson Super Low at Auto Expo
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