To lure customers for the oncoming festive season TVS Motor has launched a Limited Edition of the good seller Star City. The bike features new graphics and will bear the signature of Indian cricket captain and brand ambassador Mahendra Singh Dhoni.
The TVS Star City is powered by a 110 cc 4-stroke motor which produces 8.1 BHP of power at 8.1 Nm of torque. Mated to a 4-speed manual.
“This limited edition StaR City motorcycle is unique. It is the first time that TVS Motor Company is releasing a specific, festive theme based advertisement. Another first is that this advertisement has been directed by award winning US based Indian film makers Raj Nidimoru and Krishna D K, makers of ‘Shor in the City’ and ‘99’. Yet another first is that brand ambassador Mahendra Singh Dhoni will feature in the advertisement along with his wife Sakshi,” H S Goindi, President Marketing, TVS Motor, said.