Italian auto giant Fiat and Indian car maker Tata are in talks about a joint marketing project to sell Ferrari’s and Maserati’s in India, news reports said.
“We are talking. We have various projects (including) marketing Ferraris and Maseratis” in India, Tata boss Ratan Tata told the Italian daily La Stampa. Both brands are under Fiat’s control.
At the other end of the scale, Fiat and Tata are considering marketing the Tata Nano, the world’s cheapest car, in Latin America, where Fiat has a strong presence.
The partners are also discussing “sharing new car platforms” and have plans for Iveco, Fiat’s truck and bus subsidiary, Tata told La Stampa, which is owned by the Fiat group.
The Nano, starting at some 1,640 euros (2,330 dollars) in India, hit the streets this month in India, and Tata has plans to export it to Europe, South America and Southeast Asia. It will arrive in Europe “at the end of 2011 as planned,” said Tata, who is on Fiat’s board of directors.
Internationally Ferrari sells models like: F430, F430 Spider, 430 scuderia, 599 GTB, 612 Scaglietti, and the California.
Internationally Maserati sells models like: Granturismo, Granturismo S, Granturismo S Automatic, Quattroporte, Quattroporte S, Quattroporte Sport GT S.
Source: Economic Times
